Excelente libro, Jordan cuenta algo de su época en la cual fundó Stratton Oakmont, y como creó su método de ventas que lo hizo ser millonario.
Sú método de la linea recta y los 3 10s me encantó, son muy prácticos, también habla sobre NLP, y algunos consejos sobre ventas por teléfono, en persona, y formas de abordar a los clientes.
Si no sabes sobre ventas, este es el libro indicado para generar un habito en el arte de persuadir y vender.
Puntaje 4/5: Si bien tiene cosas muy prácticas, a ratos tiene páginas rellenadas que dan vueltas.

If you can stand some cringeworthy classic self-aggrandizement and claims to be the “only” way and “inventor” of everything great in sales - there are loads of glorious wisdom in this book. We’ll-taught for the most part. Surprised I liked it as much as I did.

I probably missed the boat on this. Every once in a while, being in the sales world I like to pick up a sales book to see if I can pick up something new. Old dog new truck type of thing

There are some good points in this book. But I always tend to disagree with a tribe says that their book is the end all. Read this book and I guarantee success beyond all expectations. That type of book doesn’t exist. If it did there would be no more books in the subject. My other draw back on this book is the author basically saying he is the best, one in a million and then there is everyone else. This may be true. I don’t know. But saying is something I’m not a fan of

Like I said there are some good tips in here I will take to work. But that is what most sled books are to me.

Is it worth a read? Absolutely. But take it for what it’s worth and get what you can out of it

His approaches are a bit on the aggressive side, but overall a really good book with lots of good tips!

It took me like a year or two to finish this book. I would not really recommend it. Although the wolf on wall street is one of my favorite movies, this book was not that interesting. It is good to get to know more about the character on the big screen though.

Top 3 best sales books. Arguably #1.

Probably the best book on influence/sales I've read.

Considering how the author is the man that was portrayed in the Wolf of Wallstreet, everything he has to offer in terms of how to sell should be taken with a huge batch of salt.

The problem rookie salesmen get tangled up with is taking objections from the prospect literally, addressing each of the objections, which just leads to more objections. Belfort, on the other hand, wants us to not get caught up in the smokescreen, and deal with the root cause of the objection, namely that they lack trust in the 1) Product, 2) Salesman, 3) Company. When you're hit by an objection, you do what's called "looping," building up rapport and trust, making the benefits of the product outweigh the risk, decreasing the threshold of investing and increasing the pain threshold.

Everything you say should be designed to move the prospect further among an imaginary line toward the sale. You need to take control of the sale immediately and project yourself as an expert. Otherwise, the sale ends up in Plato or your anus, where the sale has gone off course and not making any progress.

Belfort offers advice on building rapport, such as pacing. You ought to meet the prospect where they are at in terms of energy and enthusiasm, and then lead them into where you want them to go. We tend to build rapport when the other person matches our way of speech, tonality, and body language. Some people mirror the other person, basically copying their body language. This is creepy. Wait a couple of seconds before it feels natural.

Other tips that stood out to me on building rapport are keeping 70% eye contact, and squaring up with the opposite sex, whereas with the same sex you keep a slight angle to relieve pressure.

Not only do you communicate scarcity of your product, but you should communicate scarcity of information of what you're saying by using a "power whisper." Throwing in occasional whispers is a great way of building trust, rapport and making what you're saying a lot more powerful.

Belfort puts a large emphasis on tonality and body language in order to influence. You have to simultaneously make sense of their logical part, as well as their emotions. What you say applies to their logical brain, and how you say it applies to their emotions. Both are critical to making the sale.

Use scripts. Belfort uses Mel Gibson's speech from Braveheart as an example. It sounded badass and motivating, and it was scripted. If Mel Gibson would have just winged it, it wouldn't be nearly as good. When you use scripts you can put more of your focus into the tonality.

Tons of good information, this is a resource I will return to.

As someone who has been selling B2B technology for over 20 years, it is tempting to dismiss this book as out-of-date, pedestrian, or oversimple. The phone-call-during-dinner primer would be easy to have put down in the first few chapters - especially at the moment he mentions snorting a citrus aromatic to trigger his performance mindset. But that would have been short-sighted.

As a sales leader who hires new to sales, early career staff, this book is an important reminder of all the basics that I forgot that I had learned.

This book is for you if you are new to selling or looking to revisit the basics. It is also good for outbound sellers looking for more rigor and predictability in their performance.