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338 pages • first pub 1984 (editions)
ISBN/UID: 9780471064114
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 27 August 2001
Description
"Unquestionably the most comprehensive treatment available on the subject. I found this book unique in its capacity to benefit executives, planning staff, and students of strategy alike."--Robert L. Joss, Dean of the Graduate School of Business, S...
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338 pages • first pub 1984 (editions)
ISBN/UID: 9780471064114
Format: Hardcover
Language: English
Publisher: Wiley
Publication date: 27 August 2001
Description
"Unquestionably the most comprehensive treatment available on the subject. I found this book unique in its capacity to benefit executives, planning staff, and students of strategy alike."--Robert L. Joss, Dean of the Graduate School of Business, S...