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Strategic Brand Management by Kevin Keller

Strategic Brand Management

Kevin Keller

608 pages • hardcover

nonfiction business economics informative medium-paced
Other editions (3)
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Strategic Brand Management: Building, Measuring, and Managing Brand Equity rental Edition by Vanitha Swaminathan, Kevin Lane Keller

Strategic Brand Management: Building, Measuring, and Managing Brand Equity rental Edition

Vanitha Swaminathan, Kevin Lane Keller

591 pages • hardcover

nonfiction business economics informative medium-paced
Strategic Brand Management : Building, Measuring, And Managing Brand Equity by Kevin Lane Keller
Strategic Brand Management : Building, Measuring, And Managing Brand Equity
—
Kevin Lane Keller

Strategic Brand Management : Building, Measuring, And Managing Brand Equity

Kevin Lane Keller

586 pages • paperback

nonfiction business economics informative medium-paced
Gestao Estrategica de Marcas by Kevin Lane Keller
Gestao Estrategica de Marcas
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Kevin Lane Keller

Gestao Estrategica de Marcas

Kevin Lane Keller

missing page info • paperback

nonfiction business economics informative medium-paced