Waldemar Pfoertsch

6 books

B2B Brand Management by Philip Kotler, Waldemar Pfoertsch

B2B Brand Management

Philip Kotler, Waldemar Pfoertsch

357 pages • hardcover

nonfiction business economics informative medium-paced
Business-To-Business Marketing: Analysis and Practice by Robert Vitale, Waldemar Pfoertsch, Joseph Giglierano

Business-To-Business Marketing: Analysis and Practice

Robert Vitale, Waldemar Pfoertsch, Joseph Giglierano

512 pages • hardcover

nonfiction business economics informative medium-paced
Ingredient Branding: Making the Invisible Visible by Philip Kotler, Waldemar Pfoertsch

Ingredient Branding: Making the Invisible Visible

Philip Kotler, Waldemar Pfoertsch

393 pages • hardcover

nonfiction business economics informative medium-paced
H2h Marketing: The Genesis of Human-To-Human Marketing by Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz
H2h Marketing: The Genesis of Human-To-Human Marketing
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Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz

H2h Marketing: The Genesis of Human-To-Human Marketing

Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz

267 pages • hardcover

nonfiction business psychology
H2H Marketing: The Genesis of Human-to-Human Marketing by Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz

H2H Marketing: The Genesis of Human-to-Human Marketing

Philip Kotler, Waldemar Pfoertsch, Uwe Sponholz

missing page info • digital • 2020

medium-paced
Transformational Sales: Making a Difference with Strategic Customers by Philip Kotler
Transformational Sales: Making a Difference with Strategic Customers
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Philip Kotler

Transformational Sales: Making a Difference with Strategic Customers

Philip Kotler

185 pages • hardcover • 2015