A review by hessionsreadingworld
The Growth Hacking Book: Most Guarded Growth Marketing Secrets The Silicon Valley Giants Don't Want You To Know by Rohan Chaubey, Parul Agrawal

4.0

I just finished a new book called The Growth Hacking Book: Most Guarded Growth Marketing Secrets The Silicon Valley Giants Don't Want You To Know by Parul Agrawal, et. al. This book is an anthology with advice that spans numerous niche's in marketing. This book has something for everyone and indeed shares guarded secrets.

Parul Agrawal is listed as the first author in this book, but the book contains pieces by over a dozen authors. Agrawal is a business marketing expert and speaker and has several articles in the book. After every article, there is an author bio that usually include links on how to connect with the author's via different social media platforms. Since this is a marketing book, getting connected on social media with these different gurus will help you continue on the growth hacking path.

Where to start with this book? First, its intended audience is for those interested in business and marketing growth. This is then broken down into six different categories that the different articles fall under. One such category is "Growing Business in an Unorthodox Niche." So as I already stated, this book has something for everyone. Second, it is a compilation that combines decades of expert experience. Each author brings his or her own expertise and specific skill set to each article. This book is like reading the "pro-tips" of each of these influential people.

One of the things I liked most about this book was that it is practical and offers step by step directions. This is not my specialty and it isn't even an interest of mine. I did recently start this blog, so some of the guidance was relative to me if I want to grow my audience and those that I influence. From my amateur perspective, I was able to read, follow along, and, if I chose, apply that knowledge. I also enjoyed learning about the different authors at the end of each piece. There are also multiple links embedded into the eBook to click on and reference. These links were valuable and helpful in understanding and actualizing how to create growth.

I would recommend this book to those in business, marketing, or those who are looking to grow their audience via social media. There is a lot of great information in this book that can help you springboard these endeavors.

Happy Reading!

Hession

https://www.hessionsreadingworld.com/2020/07/the-growth-hacking-book-most-guarded.html