The New Business Road Test: What Entrepreneurs and Executives Should Do Before Launching a Lean Start-Up by John W. Mullins

The New Business Road Test: What Entrepreneurs and Executives Should Do Before Launching a Lean Start-Up

John W. Mullins

324 pages • first pub 2003 (editions)

nonfiction business informative slow-paced
Powered by AI (Beta)
Loading...

Description

ROAD TEST YOUR IDEA "BEFORE "YOU WRITE YOUR LEAN START-UPThinking about starting a new business? Stop! Is there a genuine market for your idea? Do you really want to compete in that industry? Are you the right person to pursue it?No matter how tal...

Read more

Community Reviews

Loading...

Content Warnings

Loading...