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Marketing for Dummies by Alexander Hiam

Marketing for Dummies

Dummies

Alexander Hiam

367 pages first pub 1997 (editions)

nonfiction business reference informative inspiring lighthearted slow-paced
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Marketing is the most important thing that you do in business today, even if your job title doesn't have the word marketing in it. That is because marketing, in all its varied forms, is concerned with things like attracting customers, andGetting t...

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