The Brand Within: The Power of Branding from Birth to the Boardroom by Daymond John, Dan Paisner

The Brand Within: The Power of Branding from Birth to the Boardroom

Daymond John, Dan Paisner

245 pages first pub 2010 (editions)

nonfiction business self help informative slow-paced
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According to the U.S. Census Bureau, every day nearly 2,500 people go into business for themselves. Their firms account for 78 percent of U.S. businesses and $951 billion in receipts. Entrepreneurship is abundant in America, especially in the curr...

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