Mindcode: The Science of Getting the Brain to Buy by Jürgen Klaric, Jürgen Klaric
Mindcode: The Science of Getting the Brain to Buy

Jürgen Klaric, Jürgen Klaric

Mindcode: The Science of Getting the Brain to Buy

Jürgen Klaric, Jürgen Klaric

180 pages first pub 2015 (editions)

nonfiction business emotional reflective medium-paced
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Description

The latest book by Jürgen Klaric focuses on how to successfully sell products and services. The method and techniques presented in this book come from various lab studies. They are also endorsed by anthropological and neuroscientific research.In t...

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