Public Relations and the Social Web: How to Use Social Media and Web 2.0 in Communications by Rob Brown

Public Relations and the Social Web: How to Use Social Media and Web 2.0 in Communications

Rob Brown

208 pages • first pub 2009 (view editions)

challenging informative medium-paced
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Description

Social media are becoming part of the fabric of our lives, and their effect on public relations is the single biggest topic of conversation in the PR industry.  Rob Brown explores the way the internet is changing the field of communications and lo...

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