Youth Marketing 101: how to win the youth market without advertising by Josh Dhaliwal, Ghani Kunto, Freddie Benjamin

Youth Marketing 101: how to win the youth market without advertising

Josh Dhaliwal, Ghani Kunto, Freddie Benjamin

56 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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Description

Think "youth marketing" and you'll probably think of making brands cool; rollerblade girls on campus, bank managers in jeans or the monkey-on-a-trike Youtube video. The reality is it's none of the above. Graham Brown and his team condense 10 years...

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