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Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitability by Jagmohan John Raju
Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitability

Jagmohan John Raju

Smart Pricing: How Google, Priceline, and Leading Businesses Use Pricing Innovation for Profitability

Jagmohan John Raju with Z. Zhang

225 pages first pub 2010 (editions)

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