Alchemy : The Magic of Original Thinking in a World of Mind-Numbing Conformity by Rory Sutherland

Alchemy : The Magic of Original Thinking in a World of Mind-Numbing Conformity

Rory Sutherland

9 hours, 38 minutes • first pub 2019 (editions) user-added

nonfiction business economics psychology funny informative reflective medium-paced
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Description

In his first book he blends cutting-edge behavioural science, jaw-dropping stories and a touch of branding magic on his mission to turn us all into idea alchemists. He shows how economists, businesses and governments have got it all wrong: we are ...

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