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261 pages • first pub 2009 (editions)
ISBN/UID: 9780071625746
Format: Paperback
Language: English
Publisher: McGraw-Hill Education
Publication date: 20 May 2009
Description
Connect to customers with compelling content The rules of marketing have changed. Instead of loud claims of product superiority, what customers really want is valuable content that will improve their lives. Get Content Get Customers explains how ...
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Content Warnings
261 pages • first pub 2009 (editions)
ISBN/UID: 9780071625746
Format: Paperback
Language: English
Publisher: McGraw-Hill Education
Publication date: 20 May 2009
Description
Connect to customers with compelling content The rules of marketing have changed. Instead of loud claims of product superiority, what customers really want is valuable content that will improve their lives. Get Content Get Customers explains how ...
Community Reviews
Content Warnings