Current Issues in Political Marketing by Jennifer Lees-Marshment, Walter W. Wymer Jr

Current Issues in Political Marketing

Jennifer Lees-Marshment, Walter W. Wymer Jr

318 pages missing pub info (editions)

nonfiction business economics politics informative medium-paced
Powered by AI (Beta)
Loading...

Description

Explore the increased need for marketing within the political arenaCurrent Issues in Political Marketing presents up-to-date theory and research findings from academics working in political science, advertising, and management, and guidance from s...

Read more

Community Reviews

Loading...

Content Warnings

Loading...