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Nawabs, Nudes, Noodles: India through 50 Years of Advertising by Ambi Parameswaran

Nawabs, Nudes, Noodles: India through 50 Years of Advertising

Ambi Parameswaran

301 pages first pub 2016 (editions)

nonfiction business informative slow-paced
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Description

This is as much the story of Indian advertising as it is about India. Ad veteran Ambi Parameswaran looks at how advertising has evolved, reflecting the country's culture, politics and economy in the last fifty years. From sartorial taste and food...

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