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284 pages • missing pub info (view editions)
ISBN/UID: 9780471496458
Format: Paperback
Language: English
Publisher: Wiley
Edition Pub Date: 08 August 2001
Description
Wired Marketing provides a unique mix of strategic and technical knowledge designed primarily for students on marketing-related courses. It focuses on the Internet as a marketing tool in the context of rapidly changing business and consumer market...
Community Reviews
Content Warnings
284 pages • missing pub info (view editions)
ISBN/UID: 9780471496458
Format: Paperback
Language: English
Publisher: Wiley
Edition Pub Date: 08 August 2001
Description
Wired Marketing provides a unique mix of strategic and technical knowledge designed primarily for students on marketing-related courses. It focuses on the Internet as a marketing tool in the context of rapidly changing business and consumer market...
Community Reviews
Content Warnings