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International Business: Strategy, Management, and the New Realities by Gary Knight, S. Tamer Çavuşgil, John R. Riesenberger

International Business: Strategy, Management, and the New Realities

Gary Knight, S. Tamer Çavuşgil, John R. Riesenberger

670 pages first pub 2008 (editions) user-added

nonfiction informative medium-paced
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 The text addresses emerging markets, the growing participation of small and medium-sized firms in international business, and examples of both international and national businesses so students can see IB from all perspectives. CKR also offers an ...

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