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The Psychology of Innovation in Organizations by David H. Cropley, Arthur J. Cropley

The Psychology of Innovation in Organizations

David H. Cropley, Arthur J. Cropley

260 pages missing pub info (editions)

nonfiction business economics psychology informative medium-paced
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In today's highly competitive market, organizations increasingly need to innovate in order to survive. Drawing on a wealth of psychological research in the field of creativity, David H. Cropley and Arthur J. Cropley illustrate practical methods fo...

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