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768 pages • missing pub info (view editions)
ISBN/UID: 9781619603431
Format: Hardcover
Language: English
Publisher: Goodheart-Wilcox Publisher
Edition Pub Date: 22 May 2013
Description
Marketing Dynamics provides a well rounded introduction to the 4Ps--product, price, place, and promotion. Other essential topics, such as marketing research and target market identification, are also covered. College and career readiness activiti...
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768 pages • missing pub info (view editions)
ISBN/UID: 9781619603431
Format: Hardcover
Language: English
Publisher: Goodheart-Wilcox Publisher
Edition Pub Date: 22 May 2013
Description
Marketing Dynamics provides a well rounded introduction to the 4Ps--product, price, place, and promotion. Other essential topics, such as marketing research and target market identification, are also covered. College and career readiness activiti...
Community Reviews
Content Warnings