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490 pages • first pub 2000 (editions)
ISBN/UID: 9780002559195
Format: Paperback
Language: English
Publisher: Flamingo
Publication date: 17 January 2000
Description
Starting with the brand's birth as a means of bringing soul to mass marketing, Klein follows in the logo's wake and notes its increasing capacity for making the product subservient. Beyond this the core argument is the now uneasy struggle between ...
Community Reviews
Content Warnings
490 pages • first pub 2000 (editions)
ISBN/UID: 9780002559195
Format: Paperback
Language: English
Publisher: Flamingo
Publication date: 17 January 2000
Description
Starting with the brand's birth as a means of bringing soul to mass marketing, Klein follows in the logo's wake and notes its increasing capacity for making the product subservient. Beyond this the core argument is the now uneasy struggle between ...
Community Reviews
Content Warnings