Masterful Marketing: How to Dominate Your Market With a Value-Based Approach by Alan Weiss, Alan Weiss, Lisa Larter
Masterful Marketing: How to Dominate Your Market With a Value-Based Approach

Alan Weiss, Alan Weiss, Lisa Larter

Masterful Marketing: How to Dominate Your Market With a Value-Based Approach

Alan Weiss, Alan Weiss, Lisa Larter

209 pages missing pub info (editions)

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A concise yet expansive guide to the marketing strategies that lead to success in the competitive modern landscape.Masterful Marketing draws upon extensive case studies and research to provide practical guidance that will prove invaluable for any ...

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