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517 pages • first pub 2011 (editions)
ISBN/UID: 9780062097149
Format: Digital
Language: English
Publisher: Harper
Publication date: Not specified
Description
Mark Swift begins his career in advertising in 1920. He is successful and develops the marketing tool of Public Relations greatly inlfuencing modern adveritsing as well as helping to transform the citizens into consumers. His techniques result in ...
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517 pages • first pub 2011 (editions)
ISBN/UID: 9780062097149
Format: Digital
Language: English
Publisher: Harper
Publication date: Not specified
Description
Mark Swift begins his career in advertising in 1920. He is successful and develops the marketing tool of Public Relations greatly inlfuencing modern adveritsing as well as helping to transform the citizens into consumers. His techniques result in ...
Community Reviews
Content Warnings