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52 pages • missing pub info (view editions)
ISBN/UID: 9781456335595
Format: Paperback
Language: English
Publisher: Createspace Independent Publishing Platform
Edition Pub Date: 19 May 2011
Description
In a world where the average consumer walks past a long wall of flat screen TVs priced similarly and can't tell the difference between one versus the other, how do you influence brand choice? As marketers, advertisers and creatives, our job often ...
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52 pages • missing pub info (view editions)
ISBN/UID: 9781456335595
Format: Paperback
Language: English
Publisher: Createspace Independent Publishing Platform
Edition Pub Date: 19 May 2011
Description
In a world where the average consumer walks past a long wall of flat screen TVs priced similarly and can't tell the difference between one versus the other, how do you influence brand choice? As marketers, advertisers and creatives, our job often ...