Cultural Intelligence for Marketers by Anastasia Karklina Gabriel

Cultural Intelligence for Marketers

Anastasia Karklina Gabriel

266 pages first pub 2024 (editions) user-added

nonfiction business economics reference
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Brands not only reflect culture but actively shape societal norms and values. Move beyond performative inclusive marketing and drive the cultural conversation.A brand today can build a marketing...Read MoreDescriptionBrands not only reflect cultur...

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