Everyone's a Critic: Winning Customers in a Review-Driven World by Bill Tancer

Everyone's a Critic: Winning Customers in a Review-Driven World

Bill Tancer

257 pages • first pub 2014 (editions)

nonfiction business informative slow-paced
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More than 70% of customers consult online reviews and take them very seriously. A disgruntled customer on Yelp might have more clout than a guidebook, magazine, or newspaper. This review-driven marketplace terrifies many businesses. But some have ...

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