Improving the User Experience Through Practical Data Analytics: Gain Meaningful Insight and Increase Your Bottom Line by Paul D. Berger, Mike Fritz

Improving the User Experience Through Practical Data Analytics: Gain Meaningful Insight and Increase Your Bottom Line

Paul D. Berger, Mike Fritz

396 pages • missing pub info (editions)

nonfiction computer science informative medium-paced
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Improving the User Experience through Practical Data Analytics shows you how to make UX design decisions based on data--not hunches. Authors Fritz and Berger help the UX professional recognize the enormous potential of user data that is collected ...

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