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103 pages • missing pub info (editions)
ISBN/UID: 9781422121481
Format: Hardcover
Language: English
Publisher: Harvard Business Review Press
Publication date: 04 March 2008
Description
Today's CEOs are facing a major communications problem: they're getting shellacked by the media. And this is costing companies more than lost reputations--it is costing them lost revenue. In Manage the Media (Don't Let the Media Manage You), veter...
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103 pages • missing pub info (editions)
ISBN/UID: 9781422121481
Format: Hardcover
Language: English
Publisher: Harvard Business Review Press
Publication date: 04 March 2008
Description
Today's CEOs are facing a major communications problem: they're getting shellacked by the media. And this is costing companies more than lost reputations--it is costing them lost revenue. In Manage the Media (Don't Let the Media Manage You), veter...