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288 pages • first pub 1999 (view editions)
ISBN/UID: 9780684845111
Format: Hardcover
Language: English
Publisher: Free Press
Edition Pub Date: 12 February 1999
Description
This wise and inspiring book by Leonard Berry, moves far beyond his pioneering work in services marketing and service quality to explain how great service companies meet their toughest challenge: sustaining long-term success. In a world where cust...
Community Reviews
Content Warnings
288 pages • first pub 1999 (view editions)
ISBN/UID: 9780684845111
Format: Hardcover
Language: English
Publisher: Free Press
Edition Pub Date: 12 February 1999
Description
This wise and inspiring book by Leonard Berry, moves far beyond his pioneering work in services marketing and service quality to explain how great service companies meet their toughest challenge: sustaining long-term success. In a world where cust...
Community Reviews
Content Warnings