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179 pages • first pub 2012 (editions)
ISBN/UID: 9780321815156
Format: Paperback
Language: English
Publisher: New Riders Publishing
Publication date: 12 April 2012
Description
As an industry, interactive is different. The work entails elements of software development, marketing, and advertising, yet it's neither purely technical nor traditional "agency" work. Delivery methods are different, and because the industry is r...
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179 pages • first pub 2012 (editions)
ISBN/UID: 9780321815156
Format: Paperback
Language: English
Publisher: New Riders Publishing
Publication date: 12 April 2012
Description
As an industry, interactive is different. The work entails elements of software development, marketing, and advertising, yet it's neither purely technical nor traditional "agency" work. Delivery methods are different, and because the industry is r...