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![Football Supporters and the Commercialisation of Football: Comparative Responses Across Europe by David Kennedy, Peter Kennedy](https://assets.thestorygraph.com/assets/placeholder-cover-a3ae92250eb3301e32dc3eabf8d50576c2f047dda89f6ee7cfa9a859cb1fd746.jpg)
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David Kennedy, Peter Kennedy
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ISBN/UID: 9780415618908
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
As football clubs have become luxury investments, their decisions increasingly mirror those of any other business organisation. Football supporters have been encouraged to express their club loyalty by 'thinking business' - acting as consumers and...
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![Football Supporters and the Commercialisation of Football: Comparative Responses Across Europe by David Kennedy, Peter Kennedy](https://assets.thestorygraph.com/assets/placeholder-cover-a3ae92250eb3301e32dc3eabf8d50576c2f047dda89f6ee7cfa9a859cb1fd746.jpg)
—
David Kennedy, Peter Kennedy
missing page info
ISBN/UID: 9780415618908
Format: Not specified
Language: English
Publisher: Not specified
Publication date: Not specified
Description
As football clubs have become luxury investments, their decisions increasingly mirror those of any other business organisation. Football supporters have been encouraged to express their club loyalty by 'thinking business' - acting as consumers and...