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The Trend Forecaster's Handbook by Martin Raymond

The Trend Forecaster's Handbook

Martin Raymond

240 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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Description

The Trend Forecaster's Handbook is a sharp, highly visual textbook and teaching aid for students and tutors keen to know more about the world of trends, trend forecasting and consumer-insight techniques. This 'how to' book provides the skills to u...

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