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352 pages • first pub 1998 (view editions) user-added
ISBN/UID: None
Format: Paperback
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
The sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativity—while critical—is no longer enough to succeed. Updating all the classic creativity training from the first five e...
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352 pages • first pub 1998 (view editions) user-added
ISBN/UID: None
Format: Paperback
Language: English
Publisher: Not specified
Edition Pub Date: Not specified
Description
The sixth edition of Hey Whipple, Squeeze This offers a new take on the rapidly evolving industry of creative advertising. Creativity—while critical—is no longer enough to succeed. Updating all the classic creativity training from the first five e...