The Political Campaign Desk Reference: A Guide for Campaign Managers, Professionals, and Candidates Running for Political Office by Michael McNamara

The Political Campaign Desk Reference: A Guide for Campaign Managers, Professionals, and Candidates Running for Political Office

Michael McNamara

294 pages • first pub 2008 (editions)

nonfiction politics informative reflective medium-paced
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The book you don't want your opponent to have. I use The Political Campaign Desk Reference as the basic text in my courses on political campaigning. It's a practical guide that helps my students understand how a winning political campaign is put t...

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