The New Content Culture: Think Like a Publisher to Grow Your Business by Keith R. Reynolds

The New Content Culture: Think Like a Publisher to Grow Your Business

Keith R. Reynolds

116 pages missing pub info (editions)

nonfiction business economics informative medium-paced
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According to Aberdeen Group, on average, conversion rates are six times higher for companies and brands using content marketing than those that aren't, at 2.9% vs. 0.5%, respectively, while internal research suggests the biggest challenges to succ...

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