Mobile Persuasion Design: Changing Behaviour by Combining Persuasion Design with Information Design by Aaron Marcus
Mobile Persuasion Design: Changing Behaviour by Combining Persuasion Design with Information Design
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Aaron Marcus
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Mobile Persuasion Design: Changing Behaviour by Combining Persuasion Design with Information Design

Human-Computer Interaction

Aaron Marcus

659 pages • missing pub info (editions)

nonfiction education reference science informative medium-paced
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Description

Mobile Persuasion Design presents ten conceptual design projects (or 'Machines') for new mobile application's (smartphone or tablet with Web portals) that combine theories of persuasion and information design to change people's behaviour. Areas s...

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