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166 pages • missing pub info (editions)
ISBN/UID: 9789284418510
Format: Paperback
Language: English
Publisher: World Tourism Organization
Publication date: 24 July 2017
Description
The ETC/UNWTO Handbook on Key Performance Indicators for Tourism Marketing Evaluation presents a comprehensive overview of performance indicators for tourism marketing evaluation. It provides a framework for understanding contemporary marketing ev...
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166 pages • missing pub info (editions)
ISBN/UID: 9789284418510
Format: Paperback
Language: English
Publisher: World Tourism Organization
Publication date: 24 July 2017
Description
The ETC/UNWTO Handbook on Key Performance Indicators for Tourism Marketing Evaluation presents a comprehensive overview of performance indicators for tourism marketing evaluation. It provides a framework for understanding contemporary marketing ev...