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244 pages • first pub 1999 (editions)
ISBN/UID: 9780875848143
Format: Hardcover
Language: English
Publisher: Harvard Business Review Press
Publication date: 10 December 1999
Description
Successful innovation demands more than a good strategic plan; it requires creative improvisation. Much of the "serious play" that leads to breakthrough innovations is increasingly linked to experiments with models, prototypes, and simulations. As...
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244 pages • first pub 1999 (editions)
ISBN/UID: 9780875848143
Format: Hardcover
Language: English
Publisher: Harvard Business Review Press
Publication date: 10 December 1999
Description
Successful innovation demands more than a good strategic plan; it requires creative improvisation. Much of the "serious play" that leads to breakthrough innovations is increasingly linked to experiments with models, prototypes, and simulations. As...