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272 pages • first pub 1998 (editions)
ISBN/UID: 9780471293392
Format: Paperback
Language: English
Publisher: Not specified
Publication date: Not specified
Description
A funny, irreverent overview of the good, the bad, and the ugly in advertising. Luke Sullivan, a copywriter at one of the nation's most prestigious ad agencies, divulges all the secrets to making a great ad. With hysterical examples and anecdotes,...
Community Reviews
Content Warnings
272 pages • first pub 1998 (editions)
ISBN/UID: 9780471293392
Format: Paperback
Language: English
Publisher: Not specified
Publication date: Not specified
Description
A funny, irreverent overview of the good, the bad, and the ugly in advertising. Luke Sullivan, a copywriter at one of the nation's most prestigious ad agencies, divulges all the secrets to making a great ad. With hysterical examples and anecdotes,...
Community Reviews
Content Warnings