The New Business Road Test: What entrepreneurs and investors should do before launching a lean start-up by John W. Mullins

The New Business Road Test: What entrepreneurs and investors should do before launching a lean start-up

John W. Mullins

360 pages • missing pub info (editions)

nonfiction business informative inspiring medium-paced
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Thinking about starting a new business? Stop! Is there a genuine market for your idea? Do you really want to compete in that industry? Are you the right person to pursue it?With an accompanying app, available on iTunes and Android, that will enabl...

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