The Power of Customer Misbehavior: Drive Growth and Innovation by Learning from Your Customers by Michael T. Fisher
The Power of Customer Misbehavior: Drive Growth and Innovation by Learning from Your Customers
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Michael T. Fisher
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The Power of Customer Misbehavior: Drive Growth and Innovation by Learning from Your Customers

Michael T. Fisher with Martin Abbott, Kalle Lyytinen

201 pages • first pub 2013 (view editions)

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