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238 pages • missing pub info (editions)
ISBN/UID: 9780275924997
Format: Hardcover
Language: English
Publisher: Praeger
Publication date: 17 November 1987
Description
Marketing Public Transit provides managers with a decision-making framework for planning, designing, and promoting public transportation--particularly in a time of limited resources. By using the proper marketing mix--of service, price, communicat...
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Content Warnings
238 pages • missing pub info (editions)
ISBN/UID: 9780275924997
Format: Hardcover
Language: English
Publisher: Praeger
Publication date: 17 November 1987
Description
Marketing Public Transit provides managers with a decision-making framework for planning, designing, and promoting public transportation--particularly in a time of limited resources. By using the proper marketing mix--of service, price, communicat...
Community Reviews
Content Warnings