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486 pages • first pub 2008 (editions)
ISBN/UID: 9780136029694
Format: Paperback
Language: English
Publisher: Prentice Hall
Publication date: 01 October 2008
Description
Effective Public Relations, 10/e, presents a comprehensive summary of public relations concepts, theory, principles, history, management, and practices. This “bible” of the public relations field continues in its role as the single most authorit...
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486 pages • first pub 2008 (editions)
ISBN/UID: 9780136029694
Format: Paperback
Language: English
Publisher: Prentice Hall
Publication date: 01 October 2008
Description
Effective Public Relations, 10/e, presents a comprehensive summary of public relations concepts, theory, principles, history, management, and practices. This “bible” of the public relations field continues in its role as the single most authorit...