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Understanding Consumers of Food Products by

Understanding Consumers of Food Products

Woodhead Publishing Food Science, Technology and Nutrition

696 pages missing pub info (editions)

nonfiction art business food and drink science technology informative medium-paced
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Description

In order for food businesses, scientists and policy makers to develop successful products, services and policies, it is essential that they understand food consumers and how they decide which products to buy. Food consumer behaviour is the result ...

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